Smarter Weigh Out (“SWO,” “we”, “us”, “our”) provides online and mobile services, including but not
limited to, the Smarter Weigh Out website (“SmarterWeighOut.com” or the “Site”) and mobile applications hosted by or on behalf of Smarter
Weigh Out (collectively, the “Service”) intended to enhance your use of the SWO devices, scale and application offered by Smarter Weigh Out
(the “Smarter Weigh Out Products”). Smarter Weigh Out is committed to maintaining the privacy, integrity and security of our users’ personal
Service and how we use and in some cases disclose that information. “Personal information” for purposes of this Policy means information that
identifies you, such as your name, address, phone number, fax number or email address.
#Terms of Service
This Policy is subject to the provisions our Terms of Service, which are incorporated by reference. To see the Terms of Service click here.
Personal Information That We Collect
Your Smarter Weigh Out Products work in conjunction with a user account on SmarterWeighOut.com and the Smarter Weigh Out mobile application (a “User Account”).
You can alter and correct any personal information created within the Product and Service by logging into your User Account. We collect the
following types of Personal information through your use of the Smarter Weigh Out Products and your User Account:
Information that you Provide:
• When you purchase something from our online store, as part of the buying and selling process, we collect the personal
information you give us such as your name, address and email address. Payment and other information submitted through the purchasing platform is subject to that platform's
• When you sign up for a Smarter Weigh Out User Account, you are required to provide an email address and to create an account password
(collectively the “Registration Information”).
• You can add additional personal details to your User Account, such as height, weight, gender, age, and address.
• When you elect to share data from your Smarter Weigh Out User Account with others, we collect the information you provide about those individuals
such as their name and email address.
Information that we Automatically Collect:
• When your Smarter Weigh Out Product is synched with your User Account, we collect information relating to your calorie intake, macro intake,
food items stored, recipes, user input, application generated results, frequently used items, and any additional line items that Smarter Weigh Out
updates or adds for better user experience, which is transmitted wirelessly from your Smarter Weigh Out Product to your User Account.
• We collect industry standard log data about the browser and operating system you are using, the address of the external or internal page that
referred you, your IP address at the time of account creation and keep a log of the pages that you visit on the Services in association with your
IP address. We also collect the IP address associated with the device running the Smarter Weigh Out mobile application.
• We collect location data provided by your mobile device. You must first enable location services when you download the Smarter Weigh Out mobile
application or an updated version of the application. You can then turn location on and off within the application to activate optional features.
You can opt-out of location services at any time.
How We Use Your Personal Information
Smarter Weigh Out currently uses your personal information to:
• Provide you with the Service;
• Aggregate and generate reports using the Physical Information and any other information you’ve added to your User Account;
• Analyze Site usage and improve the Service;
• Deliver to you any administrative notices and communications relevant to your use of the Smarter Weigh Out Products and Service;
• Provide you with updates regarding Smarter Weigh Out Products and Services;
• Perform internal market research, project planning, troubleshooting problems, and to detect and protect against error, fraud or other criminal
• Enforce the Smarter Weigh Out Terms of Service.
In the event that Smarter Weigh Out intends to use your personal information for purposes other than those listed in this Policy, we will first
notify you by e-mail at the address on file with us and/or post a notice of the changes on our Site.
Disclosure to Third Parties
At times Smarter Weigh Out may make certain personal information available to strategic partners that work with Smarter Weigh Out in order to
provide services to you. In such cases, your account with such third party will continue to be subject to that third party’s privacy
policy and your Smarter Weigh Out User Account will continue to be governed by this Policy.
Smarter Weigh Out may also share your personal information with companies who provide services such as information processing, order fulfillment,
product delivery, customer data management, customer research and the like. These companies are obligated to protect your information and may be
located wherever Smarter Weigh Out does business.
Our online store provides us with the online e-commerce platform that allows us to sell our products and services
to you. Data you input when purchasing Smarter Weigh Out is stored through the online store's data storage databases and their application,
We may also disclose information about you if we determine that disclosure is reasonably necessary to enforce our terms and conditions or
protect our operations or users or if we are required to do so by any applicable law, rule, regulation, subpoena or other legal process.
Additionally, in the event of a reorganization, merger, or sale we may transfer any and all personal information we collect to the relevant
Cookies and Other Technology
The Smarter Weigh Out Site and Service may use “cookies” and other technologies such as pixel tags and web beacons.
Cookies are alphanumeric identifiers in the form of text files that are inserted and stored by your Web browser on your computer’s hard
drive. These technologies tell us which parts of our website you have visited, limit the number of times you see a Smarter Weigh Out offer, or help us
better determine which Smarter Weigh Out offers you may like to see or to alert you to software compatibility issues. They are also used to analyze and
improve our Service’s design and functionality.
If you choose to delete cookies from your device or block them from being stored on your device, please note that the full functionality of the
Service may not be available to you.
“Web beacons” are images embedded in a Web page or email for the purpose of measuring and analyzing Site usage and activity. Smarter Weigh Out,
or third party service providers acting on our behalf, may use Web beacons to help us analyze Site usage and improve the Service.
We may use third party service providers to help us analyze certain online activities and improve the Smarter Weigh Out Products and the Service. For
example, these service providers may help us measure the performance of our online campaigns or analyze visitor activity on SmarterWeighOut.com. We may
about our customers with these third party service providers, and these service providers do not collect such information on our behalf. Our third
party service providers are required to comply fully with this Policy.
We use search and display advertising so you can find opportunities to purchase Smarter Weigh Out Products and retargeting cookies to present you with
Smarter Weigh Out advertising on other sites based on your interaction on our website. We believe that consumers should exercise choice regarding the
collection of personally identifiable information, which is why we disclose the cookies used on our website and provide links to opt-out of those collection
practices. Although we would like to honor those browsers that are set with a Do Not Track signal, at the present time we are unable to honor
those signals. Cookies and other technologies we use may include the following:
• ApNexus — The ApNexus Cookies page provides information about their cookie and gives you the option to opt out-of this program.
• DetaXu — The DetaXu Data Collection for our Platform page explains their privacy practices and gives you the option to opt-out of this program.
Ads Settings. You may permanently opt-out of the Google DoubleClick cookie.
• Google Adwords Conversion — You can adjust the Google Ads Settings and opt-out of this program. We also use the Google Analytics, Optimizely and MixPanel
cookies to allow us to see how you use our website and mobile application so that we can improve your experience. We encourage you to read the
We use social media widgets and plugins so you can use social networking to share items from our Site with your social media accounts. These interactive mini-programs
run on our Site and collect your IP address, which page you are visiting on our Site, and sets a cookie to enable the widget to function properly.
Third Party Products or Services Offered Through the Smarter Weigh Out Site
There may be separate products and services offered by third parties advertised by us on our Site and through the Service that may be
complementary to your use of the Smarter Weigh Out Products or Service (collectively, “Third Party Offers”). If you choose to use these
separate products or services, disclose information to the providers, or grant them permission to collect information about you, then their use of
your information is governed by their privacy policies. You should evaluate the practices of external service providers before deciding to use their
services. Smarter Weigh Out is not responsible for their privacy practices. If you click on a link to a third party site, Smarter Weigh Out
these links have been followed and whether any action has been taken on a third party web site. We use this information to improve the quality of
the Third Party Offers and customized content on the Service.
Third parties offering products or services will not be given your personal information without your explicit permission.
We do not knowingly collect any personal information from children under 13. If we discover that a child under the age of 13 has provided us with
personally identifying information, we will take steps to delete the information as soon as possible.
Your Right to Delete Your Data
If you would like to cancel your Smarter Weigh Out User Account you may do so by emailing our customer support at info@SmarterWeighOut.com.
When you request cancellation of your account, your personally identifiable information will be deleted, including but not limited to your email
address, name, photo(s), and links to social and partner sites. Archival copies of your account information that exist within our back-up system will
be deleted in accordance with our normal back-up expiration schedule. Following cancellation or termination of your account, Smarter Weigh Out may
continue to utilize de-identified and anonymized historical data associated with your use of the Smarter Weigh Out Products.
Email Communications From Us
We may provide our registered customers with periodic summaries of their User Account data and email alerts. We also allow users to subscribe to
email newsletters and from time to time may transmit emails promoting Smarter Weigh Out or third-party goods or services.
Smarter Weigh Out subscribers have the ability to opt-out of receiving our summaries and promotional emails and to terminate their newsletter subscriptions
by following the instructions provided in such emails.
Opting out in this manner will not end transmission of service-related emails, such as email alerts.
We use a combination of firewall barriers, encryption techniques and authentication procedures, among others, to maintain the security of your data and to protect SWO accounts and systems from
When you register for the Service, Smarter Weigh Out requires a password from you for your privacy and security. This password is stored in an
encrypted fashion on our systems.
It is important to understand that these precautions apply only to our Site and systems. We exercise no control over how your information is stored,
maintained or displayed by third parties or on third-party sites.
If you have questions, comments, concerns or feedback regarding this Policy or any other privacy or security concern, send an e-mail to us at info@SmarterWeighOut.com.